Remove EXIF data
Strip EXIF, GPS and other hidden metadata from JPG and PNG photos right in your browser, no upload — every pixel left untouched.
How to remove EXIF data
- Drop or pick a JPG or PNG image.
- See exactly what it carries — GPS location, camera model, capture date and more.
- Remove it and save. Every pixel stays identical; only the hidden data is gone.
Why remove EXIF data?
Photos quietly carry EXIF metadata: the GPS coordinates where a picture was taken, your camera or phone model, the exact date and time, even the editing software. Posting a photo can hand all of that to strangers. OptImg strips it at the byte level, right in your browser — no re-encoding, so image quality is untouched — and nothing is ever uploaded, so your location and gear stay private.
Frequently asked questions
- Does removing metadata reduce image quality?
- No. Unlike tools that re-save the photo, OptImg edits the file at the byte level: the metadata segments are removed and every pixel is left exactly as it was, so there is zero quality loss.
- What metadata does it remove?
- EXIF (including GPS location, camera make and model, and capture date), XMP and IPTC data, and embedded comments. The ICC colour profile is kept so colours still look right.
- Are my photos uploaded to a server?
- No. It runs entirely in your browser: your image never leaves your device, there is no queue, and no size limit beyond your device's memory.
- Which formats are supported?
- JPG and PNG — the formats that carry EXIF and other metadata. Both are stripped losslessly, with every pixel preserved.
- Can someone really find my home from a photo I posted?
- If the file still carries its GPS tag, then yes, to within a few metres. A phone records coordinates at the moment of capture, so photos taken indoors are the sensitive ones: a picture of a pet or a new sofa can carry the address it was taken at. Many large social networks strip metadata when they process an upload, but that is their choice rather than a guarantee, and it does not help with a file emailed directly, put in a shared drive, attached to a listing, or posted to a smaller site. Removing the data before the file leaves your device is the only version you control.
- Does uploading to social media already remove it?
- Usually, but not reliably, and never predictably. The major platforms re-encode images and discard most metadata in the process; smaller sites, forums, marketplaces and messaging apps often pass the original file straight through. Some services also keep the metadata on their side even when they strip it from the public copy. If it matters, strip it yourself first rather than relying on each destination to do it.
- Will removing EXIF change how my photo is oriented?
- No. Orientation is handled before anything is removed: the rotation the tag described is applied to the pixels themselves, so the photo stays the right way up everywhere, including in viewers that ignore metadata entirely. This is the one EXIF field that cannot simply be deleted without visibly breaking the image.
- What is kept, and why?
- The embedded colour profile. It describes how the file's colour values should be interpreted, and dropping it can make a photo look washed out or oversaturated in some viewers. It says nothing about you, your camera, or where you were, so there is no privacy reason to remove it.
- How can I check the metadata is really gone?
- Run the cleaned file back through this tool. It reads whatever is present and will show an empty result for a stripped file. You can also check outside the browser: file properties on Windows, Get Info on macOS, or any EXIF viewer will list the same fields, and comparing before and after is the most convincing test.